Get Started with WordPress

START UP

WordPress Design Package

The tools you need to have an adaptable website for your ever changing small business

Get Started With WordPress

Package Includes:

  • Up to 10 pages (or blog/portfolio posts)
  • Premium WordPress Theme & Page Layout Editor
  • Mobile Responsive
  • Touch-friendly design
  • Setup of Must-Have Plugins
  • Social Media Integration
  • Google Analytics & Search Console Integration
  • Contact Form
  • Custom 404 error page
  • On-Page SEO Tools
  • Setup of widget areas – header, sidebar, and footer
  • Basic page styling of your provided content

Setup & Design Workflow

A framework to to help you start developing a strong web presence.

Ensuring that the key to your website (domain) and where your websites lives (hosting) are in a good position from the start:
– Confirm your domain is with an accredited registrar and under your control.
– Review your hosting budget and options to choose a suitable WordPress host.
– Configuration of domain and hosting to prepare for WordPress
– Creation of up to 3 email addresses and direction with setup of email client, or cloud email service.

Planning and asking lots of questions to determine your project’s specific needs:
– Installation and configuration of WordPress, with security, backups and ongoing WP management in mind.
– Installation of premium theme, must-have plugins and connection to Google Services.
– On-page SEO tools setup and direction on how to use with your content.
– Proper setup of navigation menus for best usage on all devices, specifically touch-screens.

“Content precedes design. … Design in the absence of content is not design, it’s decoration.”

Jeffery Zeldman, Entreprenuer & speaker on web design

Once your website domain and hosting are setup and WordPress is installed, the visual styling part begins.

Working with your provided content* we will develop the look and feel of the most important pages of any business website:
– Home Page
– “Services” page (or whatever word is relevant for what you sell or do)
– About page
– Contact page
Plus additional pages, as needed.
In addition, a blog or portfolio section can be added and 2 posts are included in this package.

Your new WordPress website design will also include these vital elements:
– Social Media Integration
– Google Integration
– Contact Form
– Custom 404 error page
– On-Page SEO Tools

*If you do not have content ready, placeholder content is added.

With an iterative in-browser design process there is no need to create 2-dimensional static mock-ups of the web pages. Layouts are based on the content that is provided and design solutions are presented on a live, working website that you can review on any device. Seeing the content design unfold in this way allows for an iterative approach with ultimate flexibility.

All work is done remotely via online documents and email, plus telephone meetings as needed.

The START UP Design Package is a great choice for those with a limited budget to begin with an attractive and user-friendly website that can evolve and grow into the future.

Starts at $1500*

Suitable for those who want to use and work with WordPress on an ongoing basis, but need help getting everything installed and setup by someone with WordPress knowledge and experience. You will be able to work with WordPress on your own after the project is complete, or you can retain Susan’s services on an on-going basis for WordPress maintenance, additional design work and content publishing.

  • Additional pages starting at $100/page
  • In-person working sessions, starting at $125.
  • Competitive Research and Analysis
  • Content Planning and Strategy
  • Custom Functionality and Plugins
  • Marketing Campaign Design
  • Photo Editing
  • Logo Design
  • Custom Photography
  • Content Development
  • Email Marketing Integration and Newsletter Design (MailChimp, Constant Contant, etc.)
  • E-commerce Solutions
  • WordPress Updates and Maintenance (plans available)
  • On-going Content management, design and publishing

For a more comprehensive design service please see The Premium Package.

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